How unique are you? We played with a data privacy tool today here at WPF that showed us if the combination of our birthdate and zip code made us statistically unique. The more unique you are, the more identifiable you are in a sea of supposedly “anonymous” data. This tool was developed by Dr. LaTanya Sweeney at Harvard’s Data Privacy Lab, and using it will tell you how easily you can be identified from records that may not even have your name on them.
April 18, 2013 Do you give your zip code to retailers when you buy something? Think twice before you blurt out “90210.” WPF’s Pam Dixon spoke to Melanie Hicken of CNN Money about data brokers and how our actions and habits define us, and potentially, can shape some of our opportunities — and not
WPF on privacy and consumer trust — Pam Dixon is speaking on a panel on privacy and trust at Marketing Science Institute in Boston. The panel, led by John Deighton of the Harvard Business School, includes experts from EPIC, the DAA, and CBS.
Reputation and privacy — Pam Dixon spoke at the Southwestern Law School Privacy Conference on the topic of reputational privacy Friday the 22cnd along with Neville Johnson and Paul Tweed. Dixon highlighted three key consumer situations WPF assisted with recently, discussing the employment challenges consumers faced when harmful material was available online during the job search process.